01
Explore the 3D city
Move along the main avenue and select any billboard. Open walls can be claimed; live walls show the campaign currently holding that placement.
Campaign lifecycle
How a virtual billboard goes live.
A wall moves through a clear sequence: discovery, creative upload, campaign details, account, checkout and verified publication. Drafts preserve work but never imply ownership.
Start with a wall02
Choose the creative
Upload a PNG, JPEG, WebP or looping GIF within the image limit. The preview preserves the complete creative inside the physical shape of the selected wall.
03
Add campaign details
Enter the advertiser title, a concise headline and an HTTPS destination. Spaces at the edges are removed before the campaign is saved.
04
Create or connect the account
Sign in with Google if needed. The account owns creative assets, drafts and paid campaigns so they remain available in the dashboard.
05
Complete checkout
The server recalculates the authoritative quote and Stripe handles payment. A signed, verified webhook is the only event that can publish the campaign.
06
Stay live or get taken over
The campaign has no scheduled expiration. Another advertiser can replace it only through a paid takeover priced above the wall's current paid value.
What owners can change
An active campaign owner can replace the creative and edit the title, headline or HTTPS destination without another charge. The placement, ownership and paid wall value stay unchanged.
What a takeover changes
A takeover is a new paid purchase by another advertiser. It replaces the active campaign only after payment is verified and becomes the new authoritative value for that wall.